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Art Manager

Little Canada, Minnesota

Job ID 9948144 Salary Job Type Full-time Date posted 11/12/2018

Description

Primary Objective & Scope of Position:

Develops creative concepts and over sees production of marketing vehicles. Develops style guides and creative proto-types for adoption and execution. Educate production agency resources toward proper production of all vehicles.

Essential Functions and Accountabilities:

Management

  • Directs the execution of third party agencies and other suppliers to ensure consistent execution across all marketing vehicles, including digital, print, and video.
  • Directly supervises contracted production resources for T.V. and video deliverables, including footage and editing.
  • Provides advice, feedback and approvals to franchise operators for locally produced creative, in accordance with brand standards.
  • Provides direction to third party photo studio resources.
  • Targeted Marketing: Streaming media commercials and social media videos, specialty/life stage direct mail, prospect email, re-targeting web banner advertising, search engine marketing, targeted social media post and targeted audio streaming messages.
  • Mass Marketing: T.V./streaming media commercials, print advertising ("circulars"), mass reach direct mail, outdoor advertising, opt-in email, social media advertising and radio scripts

People Development

  • No direct reports. See above: Provides guidance and approvals to third parties, franchise operators and corporate office staff as required for use and application of brand-relevant creative assets.

Communication/Leadership

  • Shares updates to corporate office staff, corporate store management, franchise operators and third party agencies/suppliers about new or updated style guides, creative assets, and creative changes to Slumberland's internet properties (website, social media, etc.)
  • Share learning with company leadership, direct manager, marketing team, other functional teams and third party agency/suppliers about new trends and directions in creative and visual brand execution.
  • Use and support the operating excellence tools: work structure, tactical plans, L3 directional A3, and problem solving documents.
  • Collaborates with the photo studio team on delivering product photos to established brand standards.
  • Participate in appropriate meetings.
  • Collaborate with all necessary individuals and teams to complete tasks and facilitate improvement projects.

Sales

  • Create monthly Key Result Areas report.

Requirements

Knowledge & Education Requirements:

Bachelor's degree or vocational diploma in graphic design. Minimum 4-5 years creative design experience, including high-level graphic design, brand identity development, campaign creative development and implementation. Portfolio of relevant project work required.

Additional Description

EEOC Statement

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Information on race, gender and national origin will only be used for statistical and recordkeeping purposes, and will not be used in making any employment decisions. All information provided will be kept separate from your expression of interest. Providing this information is strictly voluntary, and you will not be subjected to any adverse action or treatment if you choose not to provide this information. If you do not choose to answer these questions, we ask that you select "Decline to Identify" for each question. Thank you for your voluntary cooperation.

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